Don’t let the economic downturn derail your CX strategy

Don’t let the economic downturn derail your CX strategy

Scaling down your CX program during economic downturn can be a big mistake for your business. Prioritizing a CX program can differentiate you from competition.

May 12, 2023 3 min read
Customer Experience (CX) Buyer Checklist—9 key considerations for evaluating a CX provider

Customer Experience (CX) Buyer Checklist—9 key considerations for evaluating a CX provider

These are the 9 key aspects to consider when evaluating CX providers to find a partner that understands your industry and customers to help drive program ROI.

May 05, 2023 4 min read
Why your CX program lacks impact

Why your CX program lacks impact

The reason why your customer experience platform may not be delivering the expected results can be categorized into three common pitfalls that can be avoided.

Apr 25, 2023 2 min read
Winning over unhappy customers: How to turn negative experiences into positive outcomes

Winning over unhappy customers: How to turn negative experiences into positive outcomes

Unhappy customers can damage a brand's reputation, especially in the age of social media. A customer experience (CX) program can help in many different ways.

Apr 18, 2023 3 min read
Why Restaurant Brands Must Balance Digital Transformation and the In-Person Customer Experience

Why Restaurant Brands Must Balance Digital Transformation and the In-Person Customer Experience

Restaurants have adapted to digital ordering and payment, but some customers still prefer in-person experiences. Balancing tech with customer needs is a must.

Mar 29, 2023 3 min read
The power of insights-driven CX programs

The power of insights-driven CX programs

Brands stand to gain more when DIY elements are supported by a team of professionals trained in uncovering actionable insights.

Mar 22, 2023 2 min read
Understanding Customer Journey Management: Mapping Your Way to Enhanced Customer Experiences

Understanding Customer Journey Management: Mapping Your Way to Enhanced Customer Experiences

Customer journey management is the process of managing and optimizing the entire customer journey, from initial point of contact to final purchase decision.

Feb 28, 2023 3 min read
Associates Share Their Wide Range of Expertise During Inaugural Unconference Series

Associates Share Their Wide Range of Expertise During Inaugural Unconference Series

SMG's first-ever unconference featured a series of associate-led sessions highlighting a wide variety of topics from stress management and workplace recognition to product design.

Feb 22, 2023 2 min read
Partner Spotlight: How Wild Birds Unlimited Maintains a Customer-Centric Culture

Partner Spotlight: How Wild Birds Unlimited Maintains a Customer-Centric Culture

Creating value for customers and steering front-line teams is what businesses are looking for from their customer experience program.

Jan 26, 2023 3 min read

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