Restaurant

Rethinking QSR: Build better customer experiences with experience design

Learn how experience design helps QSRs eliminate friction, personalize service, and boost loyalty before customers ever walk through the door.

Why designing experiences earlier matters

Fostering a positive experience doesn’t start with an interaction, it starts in the design phase. Discover what that means, why it matters, and how it leads to better experience management outcomes.

5 reasons we built Ignite®

Brands’ needs and requirements of their experience management programs have changed radically in the last 30 years. Learn how SMG is changing with them.

Building a customer experience that lasts

Explore what customer experience really means, and how to design one that keeps customers coming back.