How to capture more consumer spend + drive conversion | SMG’s proprietary research identifies behaviors and barriers of non-purchasers

How to capture more consumer spend + drive conversion | SMG’s proprietary research identifies behaviors and barriers of non-purchasers

As COVID-19 cases continue to decline across the country, more consumers are starting to feel comfortable shopping in-store again.

May 19, 2021 4 min read
4 Solutions Every Customer Experience + Employee Experience Program Needs

4 Solutions Every Customer Experience + Employee Experience Program Needs

Uncover four cardinal solutions every successful customer experience (CX) and employee experience (EX) program should implement.

May 12, 2021 5 min read
3 ways to enhance your digital transformation efforts + evolve your experience management program with DIY feedback

3 ways to enhance your digital transformation efforts + evolve your experience management program with DIY feedback

Discover three proven methods to streamline your digital transformation journey, making your business more agile and customer-driven.

May 05, 2021 3 min read
8 Takeaways on Shipping Expectations for Online Shopping Experiences

8 Takeaways on Shipping Expectations for Online Shopping Experiences

With last year’s accelerated surge in digital and cross-channel shopping—which included 146% growth in all online retail orders in the U.S. and Canada alone—brands were forced to take a critical eye t

Apr 14, 2021 6 min read
What role Net Promoter Score should play in measuring the customer experience (+ answers to your other most pressing NPS questions)

What role Net Promoter Score should play in measuring the customer experience (+ answers to your other most pressing NPS questions)

Net Promoter has long been a hot topic for businesses trying to improve the customer experience. Its popularity is tied to its simplicity and the assertion that a brand’s Net Promoter Score (NPS) is t

Apr 06, 2021 8 min read
Diversity, equity, + inclusion in the workplace | How to align DEI efforts with expectations and drive employee engagement

Diversity, equity, + inclusion in the workplace | How to align DEI efforts with expectations and drive employee engagement

Leading organizations embrace change. They recognize and appreciate the value of a diverse, fair, and welcoming workforce—prioritizing engagement efforts to fit the individualistic needs of all employ

Mar 31, 2021 4 min read
Expert Spotlight: Jacqui Mueller | Senior VP, Client Success

Expert Spotlight: Jacqui Mueller | Senior VP, Client Success

Today we hear from Jacqui Mueller—Senior VP, Client Success—and learn what changes she’s seen in the experience management (XM) space in the last decade, what goes into building a trusting partnership

Mar 24, 2021 3 min read
3 key takeaways from the 2020 Gartner Magic Quadrant for Voice of the Customer

3 key takeaways from the 2020 Gartner Magic Quadrant for Voice of the Customer

SMG has been recognized as a Visionary in the November 2020 Gartner Magic Quadrant for Voice of the Customer—a detailed report delivering in-depth profiles for 15 vendors in the experience management

Mar 16, 2021 2 min read
What does International Women’s Day mean to you? Advice, inspiration, + ways to celebrate from women who #ChoosetoChallenge around the globe

What does International Women’s Day mean to you? Advice, inspiration, + ways to celebrate from women who #ChoosetoChallenge around the globe

International Women's Day [March 8] provides an opportunity to celebrate the social, economic, cultural, and political achievements of women around the world. The main mission of the holiday is to acc

Mar 08, 2021 5 min read

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