3 brands proving ROI with insights-driven customer experience programs
Grab insights from three triumphant brands that leveraged their ROI using data-driven strategies in their CX programs.
How to capture more consumer spend + drive conversion | SMG’s proprietary research identifies behaviors and barriers of non-purchasers
As COVID-19 cases continue to decline across the country, more consumers are starting to feel comfortable shopping in-store again.
4 Solutions Every Customer Experience + Employee Experience Program Needs
Uncover four cardinal solutions every successful customer experience (CX) and employee experience (EX) program should implement.
3 ways to enhance your digital transformation efforts + evolve your experience management program with DIY feedback
Discover three proven methods to streamline your digital transformation journey, making your business more agile and customer-driven.
8 Takeaways on Shipping Expectations for Online Shopping Experiences
With last year’s accelerated surge in digital and cross-channel shopping—which included 146% growth in all online retail orders in the U.S. and Canada alone—brands were forced to take a critical eye t
What role Net Promoter Score should play in measuring the customer experience (+ answers to your other most pressing NPS questions)
Net Promoter has long been a hot topic for businesses trying to improve the customer experience. Its popularity is tied to its simplicity and the assertion that a brand’s Net Promoter Score (NPS) is t
Diversity, equity, + inclusion in the workplace | How to align DEI efforts with expectations and drive employee engagement
Leading organizations embrace change. They recognize and appreciate the value of a diverse, fair, and welcoming workforce—prioritizing engagement efforts to fit the individualistic needs of all employ
Expert Spotlight: Jacqui Mueller | Senior VP, Client Success
Today we hear from Jacqui Mueller—Senior VP, Client Success—and learn what changes she’s seen in the experience management (XM) space in the last decade, what goes into building a trusting partnership
3 key takeaways from the 2020 Gartner Magic Quadrant for Voice of the Customer
SMG has been recognized as a Visionary in the November 2020 Gartner Magic Quadrant for Voice of the Customer—a detailed report delivering in-depth profiles for 15 vendors in the experience management