Enterprise experience management platform with a dual focus on industry-leading software + hands-on service.
Seamless, secure data + integrations to enhance your technology ecosystem and deliver insights you can trust
Cross-channel feedback collection capabilities at each stage of the customer + employee journeys
Powerful, customizable tools that empower every user with actionable information to produce results
Data-driven prescriptive actions that guide your next best action, at all levels of your organization
Evolve from data-driven to insights-driven.
XM program management partners dedicated to helping you move your business forward
Answer your specific business challenges with measurable results + tangible ROI
Uniquely combining an end-to-end platform with hands-on professional services
Deliver uniquely positive experiences.
Improve business outcomes across expanding touchpoints + evolving expectations
Drive engagement + reduce turnover at every stage of the employee life cycle
Gain a deeper perspective with brand tracking, branded benchmarks, + behavioral insights
Industry-specific XM solutions
Tailored insights for every touchpoint
Online + offline customer management
Differentiate your service experience
Cross-channel shopper interactions
Data for agile actions
Customized + proven support
Proactive partnership at every step, designed to move your business forward
Success comes when you can justify XM investments + future-proof your business
See how top-tier brands use SMG’s XM platform to achieve meaningful outcomes
On-demand XM education
Industry insights and updates
Access hundreds of assets
Demonstrated client impact
Industry data shaping the future
See the business impact
The value of improved EX
A leader in enterprise XM
Catalysts for change
Platform + professional services
Loyal employees –> loyal customers
Meet the SMG team
Your hub for XM updates
Creating inspired experiences
The tech enhancements released over the last quarter of 2020 were designed to inspire smart changes in our clients’ business. From our expanding integration partnerships to improved visualizations in our text analytics reporting, this latest round of enhancements represents SMG’s dedication to providing brands with robust, intuitive tools that maximize the impact of their experience management (XM) program. Here are a few of Q4’s notable updates:
With a focus on feedback innovation, the following partnerships enable brands to drive customer engagement while simultaneously receiving richer feedback and deeper insights:
While the quantitative data from an experience management program is invaluable, it’s often the customer comments that help answer questions brands never thought to ask. That’s why our AI-powered text analytics platform is one of our top priorities and an area where we’ll continue to invest. The latest updates include:
With intuitive navigation and easy-to-read visualizations of real-time data, the smg360® reporting platform is designed for customizable, role-based data views. With our enhanced executive dashboard view, power users can access intuitive analysis and prescriptive information across the enterprise.
We’ve made enormous progress in 2020—rolling out more new and advanced features than ever before—and we’re excited to bring you even more meaningful enhancements this year. To really get a jump on what’s to come, check out our 2021 industry trend reports. These reports use 8 months of consumer research in identifying 4 forward-looking trends to watch and act on in 2021.
If you have questions about any of these platform updates—or are seeking additional support in serving your customers + employees in the new year—please reach out.
Customer Experience Strategy Best Practices to Keep up with 2023 CX Trends
Text analytics: Everything you need to know to create real customer experience impact
Don’t let the economic downturn derail your CX strategy
Why You Need to Keep Refining Your Digital Customer Experience