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Like many organizations in March 2020, SMG abruptly “went remote” as a result of the pandemic. And, like many, we assumed the situation would be short-term. Certainly within a few days (weeks maybe?), we’d be back at the office with co-workers, everything carrying on as “normal.” We just needed to come up with a temporary solution.
Employees learned how to Zoom, how to collaborate virtually, how to stay connected through a computer screen. Days passed, months passed, we slowly got better at it. We started to appreciate the perks. We realized in certain ways we were even more productive.
And then, two years had gone by.
Earlier this year, SMG announced its plan to go fully remote. And we weren’t alone. Major global brands like Airbnb, HubSpot, Upwork, and Twitter also decided their employees wouldn’t be going back to the office. Just like that, a “normal” work environment looked entirely different. In fact, the Pew Research Center found before the pandemic, only 20% of people whose work could be done remotely worked from home most or all of the time. As of February 2020, that number had increased to 60%.
This wasn’t a decision SMG took lightly and though employees have adapted well to the change, we are dedicated to evolving our efforts from “scrappy survival” to “well-oiled machine”—laying the foundation for a successful remote-first strategy in the long-term.
In this blog, we’ll look at the benefits of a remote-first model and provide some best practices on ways to set employees up for success and create a healthy, productive remote-work environment.
Why customer-centric organizations prioritize the employee experience
Yes, there are the classic perks of working from home, like no commute time, comfier pants, more pet snuggles, etc. But the benefits of remote work extend beyond personal gain and have a positive professional impact. Here are a few:
Perhaps your corporate office is considering—or already has moved to—a remote work environment. Either way, this process requires a clear strategy, careful implementation, and ongoing evaluation to keep employees aligned and business goals on track. Here are a few things to consider:
Any big changes to your company’s operations or culture are going to have a big impact on employees—and not everything will be well-received. But if you don’t have a process in place to get input from associates, you won’t know where you’re falling short or how to appropriately adjust.
Operating with a happy and engaged team is key to the success of your business. To learn more on what can be gained by improving employee engagement and retention, check out the best practice guide: Why customer-centric organizations prioritize the employee experience.
SMG is a remote-first company with a globally distributed workforce. Team members all over the world collaborate to build globally scaled industry solutions for our clients. That level of flexibility means our talent pool is off the charts and our employees have a better handle on work-life balance. But even with a distributed workforce, our global community remains strong and engaged. We learn together, celebrate together, and grow together.
If you’d like to learn more about SMG’s culture and view our open opportunities, check out our careers page.
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