Enterprise experience management platform with a dual focus on industry-leading software + hands-on service.
Seamless, secure data + integrations
Enhance your technology ecosystem
Solutions from industry leaders
Data you can trust
Holistic customer + employee journeys
Localized opportunities for improvement
Deliver on customer intent
Better reputation, better relationships
Facilitate first-rate customer connections
Understand your customers + competition
Employee engagement opportunities
Customizable, powerful, actionable
Customized access to data
Machine learning algorithms
Agile answers to complex problems
See how you rank
Data-driven prescriptive actions
Cross-channel customer insights
Motivate + track workforce progress
Consolidated feedback, fast responses
Swift, seamless response integration
Evolve from data-driven to insights-driven.
XM program management partners dedicated to helping you move your business forward
Answer your specific business challenges with measurable results + tangible ROI
Uniquely combining an end-to-end platform with hands-on professional services
Deliver uniquely positive experiences.
Improve business outcomes across expanding touchpoints + evolving expectations
Drive engagement + reduce turnover at every stage of the employee life cycle
Gain a deeper perspective with brand tracking, branded benchmarks, + behavioral insights
Industry-specific XM solutions
Tailored insights for every touchpoint
Online + offline customer management
Differentiate your service experience
Cross-channel shopper interactions
Data for agile actions
Drive customer lifetime value
Customized + proven support
Proactive partnership at every step, designed to move your business forward
Success comes when you can justify XM investments + future-proof your business
See how top-tier brands use SMG’s XM platform to achieve meaningful outcomes
On-demand XM education
Industry insights and updates
Access hundreds of assets
Demonstrated client impact
Industry data shaping the future
See the business impact
The value of improved EX
A leader in enterprise XM
Catalysts for change
Platform + professional services
Loyal employees –> loyal customers
Meet the SMG team
Your hub for XM updates
Creating inspired experiences
Our expert spotlight series showcases the great minds of SMG—those who keep us innovating, growing, and driving meaningful change for clients. We sat down with Noel Andrews-Sotta—VP, Operations—to learn more about her role and why she’s excited to be a part of the new era of SMG.
My team will handle operational requests and support (our new SMG Help Center is officially live!) so Client Success teams can focus solely on value-oriented engagements like program maturity, XM strategy, and industry thought leadership. This will help us expedite program change requests, execute faster + more efficient updates, and support the organization’s growth as SMG continues to evolve and expand.
We’ll also be more diligent on measuring client satisfaction, to ensure our support and services model is delivering the level of insights and success our client partners expect from us. As a company dedicated to customer and employee feedback, we are holding ourselves to an even higher standard.
I recently relocated back to Kansas City and was familiar with SMG from when I lived here previously. Back then, it wasn’t the right time or fit, but when I heard of all the changes and vision of the new SMG, I wanted to be a part of it. The new era of global expansion is going to be an exciting one and I’m eager for the opportunity to help take SMG to the next level.
I already knew this was a great company to work for, but when I got here and learned about all the ERGs, I was really impressed. This is also the first organization I’ve heard of with a neurodiversity ERG, and I think it’s such a huge asset. What’s better than making all employees feel welcome and heard and for it not to be taboo to talk about what employees need to do their jobs better? I think that’s so important and not necessarily something all companies are prioritizing.
By far I’m most proud of the teams and leaders I’ve helped develop and mentor over the years. I’ve lived all over the country and have made a network that expands continents and industries and that remains the most important thing to me, professionally. I love to mentor and help people grow their careers.
Join SMG! Seriously, I’ve been in the software sector for many years and this is the first company where I’ve seen so many female faces. We have a seat at the table—there’s no having to speak over a room of male voices here.
I’d also recommend setting up some mentors. Find people you want to emulate and ask if they can advise you. It can seem intimidating to make that request, and though it may be scary to ask, I promise it’s welcoming to receive. Most people will be honored to serve as someone’s mentor.
Many holiday seasons ago, I ordered a pair of shoes from Zappos as a very last-minute Christmas present for my husband. But I didn’t want to pay for expedited delivery so I just accepted the fact that they wouldn’t arrive until after the holiday. But the next day (Christmas Eve), I was pleasantly surprised when a package from Zappos arrived with the shoes I ordered. The company—assuming my order was a holiday gift—wanted me to have it in time for Christmas and expedited it with no charge.
Noel’s team is hiring! Check out our open tech positions (+ opportunities in other departments) on SMG’s careers page.
Customer Experience Strategy Best Practices to Keep up with 2023 CX Trends
Customer Experience Insights: How to Get the Full Picture and Drive Real Change
Top Customer Experience Benchmarks for Retailers to Track
Launching A Successful Customer Experience Program and Branding It