Enterprise experience management platform with a dual focus on industry-leading software + hands-on service.
Seamless, secure data + integrations
Enhance your technology ecosystem
Solutions from industry leaders
Data you can trust
Holistic customer + employee journeys
Localized opportunities for improvement
Deliver on customer intent
Better reputation, better relationships
Facilitate first-rate customer connections
Understand your customers + competition
Employee engagement opportunities
Customizable, powerful, actionable
Customized access to data
Machine learning algorithms
Agile answers to complex problems
See how you rank
Data-driven prescriptive actions
Cross-channel customer insights
Motivate + track workforce progress
Consolidated feedback, fast responses
Swift, seamless response integration
Evolve from data-driven to insights-driven.
XM program management partners dedicated to helping you move your business forward
Answer your specific business challenges with measurable results + tangible ROI
Uniquely combining an end-to-end platform with hands-on professional services
Deliver uniquely positive experiences.
Improve business outcomes across expanding touchpoints + evolving expectations
Drive engagement + reduce turnover at every stage of the employee life cycle
Gain a deeper perspective with brand tracking, branded benchmarks, + behavioral insights
Industry-specific XM solutions
Tailored insights for every touchpoint
Online + offline customer management
Differentiate your service experience
Cross-channel shopper interactions
Data for agile actions
Drive customer lifetime value
Customized + proven support
Proactive partnership at every step, designed to move your business forward
Success comes when you can justify XM investments + future-proof your business
See how top-tier brands use SMG’s XM platform to achieve meaningful outcomes
On-demand XM education
Industry insights and updates
Access hundreds of assets
Demonstrated client impact
Industry data shaping the future
See the business impact
The value of improved EX
A leader in enterprise XM
Catalysts for change
Platform + professional services
Loyal employees –> loyal customers
Meet the SMG team
Your hub for XM updates
Creating inspired experiences
Analyze the cross-channel customer journey to understand your placement, competitive context, and how you can grow the relationship customers have with your brand.
Understand the relationship customers have with your brand—whether they’re loyalists, first-time customers, non-customers, or lapsed customers—to identify opportunities for attracting new consumers and generating additional value from your current customer base.
Delve into insights from non-purchasers to understand why they didn’t purchase and identify actions to increase shopper conversion.
Increase market share + better serve existing customers by tracking frequency of visit, dwell time, competitive visit share, retention, return, and more. Plus, track the actual physical behaviors of millions of consumers to understand where they go, how + when they visit, and how long they stay.
Tap into the fastest, most accurate source of behavioral data linked to customer feedback in real time.
really good insights,
support changing consumer behavior.
Retail managing director, European retailer*Forrester | The Total Economic Impact™ Of The smg360® Customer Experience (CX) Solution Q2, 2021