Platform
Enterprise experience management platform with a dual focus on industry-leading software + hands-on service.
Seamless, secure data + integrations to enhance your technology ecosystem and deliver insights you can trust
Cross-channel feedback collection capabilities at each stage of the customer + employee journeys
Powerful, customizable tools that empower every user with actionable information to produce results
Data-driven prescriptive actions that guide your next best action, at all levels of your organization
Services
Evolve from data-driven to insights-driven.
XM program management partners dedicated to helping you move your business forward
Answer your specific business challenges with measurable results + tangible ROI
Uniquely combining an end-to-end platform with hands-on professional services
Experiences
Deliver uniquely positive experiences.
Improve business outcomes across expanding touchpoints + evolving expectations
Drive engagement + reduce turnover at every stage of the employee life cycle
Gain a deeper perspective with brand tracking, branded benchmarks, + behavioral insights
Industries
Industry-specific XM solutions
Tailored insights for every touchpoint
Online + offline customer management
Differentiate your service experience
Cross-channel shopper interactions
Data for agile actions
Client Success
Customized + proven support
Proactive partnership at every step, designed to move your business forward
Success comes when you can justify XM investments + future-proof your business
See how top-tier brands use SMG’s XM platform to achieve meaningful outcomes
Resources
On-demand XM education
Industry insights and updates
Access hundreds of assets
Demonstrated client impact
Industry data shaping the future
See the business impact
The value of improved EX
Company
A leader in enterprise XM
Catalysts for change
Platform + professional services
Loyal employees –> loyal customers
Meet the SMG team
Your hub for XM updates
Creating inspired experiences
Customer experience management for service industries
Manual dashboards that aren’t designed to guide action can do more harm than good.
Data-only systems don’t drive meaningful insights to guide your frontlines
DIY software isn’t easy to integrate and implement across locations
Insights without action fail to drive business impact or demonstrate ROI
Data indicates that customers are unhappy with the service you provide…and THAT’S IT!
Decrease customer wait times by scheduling an additional associate during your busiest hours, Saturday from 10am – noon.
SMG is the only software with a service (SwaS) provider to ensure your data has meaning and your insights drive impact.
Marketing
Competition
Economy
Location
Customer Experience
Weather
Products
You may be a customer’s favorite brand, but is that sentiment reflected by actual behavior? By combining operational measurement, behavioral data, and attitudinal research, SMG serves as your traffic partner to help uncover consumers’ true behaviors and the motivations behind them.
SMG’s brand experience solution helps organizations understand what customers really think and do through traditional brand trackers, branded competitive benchmarks, and real-time behavioral insights + visit metrics from millions of consumers. Our dedicated team of brand research experts helps you answer critical business questions and gain deeper perspective on your customer, your brand, and the market.
SMG’s unique combination of technology and services combined with its ability to deliver insights will help us continue to improve our guest experience and give our growing franchise network the tools they need.
CEO | European Wax Center
What we love about [our SMG program] is that it’s not just ‘here’s what your customers are saying,’ it’s ‘here’s what your customers are saying and here’s what you can do about it.
Chief Experience Officer | Hand & Stone Massage and Facial Spa
Our SMG team has been a great partner over the 13 years we’ve been with SMG. I feel like they are an extension of my team.
VP, Marketing | Valvoline
By partnering with SMG, we’re able to amplify our members’ voices and give specific constructive feedback, which ensures the best possible experience for our members.
CEO | Pure Barre
Our partnership with SMG is allowing us to collect and analyze customer feedback across multiple channels and continually improve the experience as we grow.
Quick Quack Car Wash, CMO
