SMG

Posts by SMG
Building a customer experience that lasts

Building a customer experience that lasts

Explore what customer experience really means, and how to design one that keeps customers coming back.

May 6, 2025 2 min read
Metrics that matter: Is NPS still relevant today?

Metrics that matter: Is NPS still relevant today?

Understand your NPS and take action. Learn why NPS matters, how to interpret it, and practical ways to turn insights into meaningful customer improvements.

Mar 25, 2025 5 min read
How to improve retail customer experience and build brand loyalty

How to improve retail customer experience and build brand loyalty

Learn how personalization, omnichannel experiences, employee engagement, and AI-powered insights can improve retail CX and strengthen customer loyalty.

Mar 11, 2025 5 min read
5 ways to help general managers turn customer experience (CX) data into operational wins

5 ways to help general managers turn customer experience (CX) data into operational wins

Help general managers turn CX data into action. Learn five proven ways to drive engagement, improve operations, and make customer experience insights work.

Mar 6, 2025 4 min read
Why Voice of the Employee (VoE) matters: Turning feedback into action

Why Voice of the Employee (VoE) matters: Turning feedback into action

Learn why Voice of the Employee matters and how turning employee feedback into action can improve engagement, retention, customer satisfaction, and performance.

Feb 20, 2025 5 min read
The power of customer communities in building brand loyalty

The power of customer communities in building brand loyalty

Learn how customer communities strengthen brand loyalty, advocacy, innovation, and co-creation by creating ongoing opportunities for meaningful engagement.

Feb 18, 2025 4 min read
When things go wrong: Turning customer experience issues into loyalty opportunities

When things go wrong: Turning customer experience issues into loyalty opportunities

Learn three ways to improve customer service recovery by streamlining feedback, personalizing responses, and resolving issues faster to strengthen loyalty.

Jan 27, 2025 4 min read
Future-proofing your XM strategy: 10 trends to watch in 2025

Future-proofing your XM strategy: 10 trends to watch in 2025

Explore 10 customer experience trends shaping 2025, including AI, personalization, trust, proactive service, and strategies for building stronger loyalty.

Jan 22, 2025 6 min read
Growing Experience Management—Are You Cultivating the Right Experiences?

Growing Experience Management—Are You Cultivating the Right Experiences?

Move beyond periodic surveys with continuous customer and employee engagement that supports faster innovation, stronger loyalty, and smarter decisions.

Dec 6, 2024 4 min read

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