alicetraufler

Posts by alicetraufler
Optimize your digital experience management strategy

Optimize your digital experience management strategy

Here are the 3 most common pitfalls we help clients avoid while prioritizing their digital experience management (XM) strategies...

Feb 9, 2022 6 min read
7 Delivery Food Trends Every Restaurant Needs to Know

7 Delivery Food Trends Every Restaurant Needs to Know

Third-party food delivery that boomed during the pandemic is here to stay. Here are the top trends and tips to stay engaged with and delight customers.

Feb 3, 2022 6 min read
Key Strategies to Create Personalized In-Store Experiences

Key Strategies to Create Personalized In-Store Experiences

Customers now expect personalized digital experiences that are aligned with visiting brick and mortar locations. Here is how to maintain consistency.

Feb 1, 2022 6 min read
Customer Engagement Through Digital Channels for QSR Brands

Customer Engagement Through Digital Channels for QSR Brands

QSR brands that emphasize customer engagement through digital channels are going to excite their fans, attract new ones, and improve business. Here's how.

Jan 28, 2022 6 min read
How Video Feedback Will Enrich Your Employee and Customer Experience Management Program

How Video Feedback Will Enrich Your Employee and Customer Experience Management Program

Presented with a never-ending stream of seemingly disconnected data, experience management (XM) leaders often struggle to engage stakeholders and drive action.

Jan 27, 2022 3 min read
The Importance of Customer Experience in 2022

The Importance of Customer Experience in 2022

Learn why customer experience is important for differentiation, loyalty, retention, revenue growth, and creating stronger relationships with customers.

Jan 25, 2022 9 min read
What is a Customer Experience Management Strategy—and How Do I Build One?

What is a Customer Experience Management Strategy—and How Do I Build One?

Learn what a customer experience management strategy is and how insights-driven brands turn feedback into actions that improve loyalty and business results.

Jan 20, 2022 4 min read
5 Capabilities Every Customer Experience Management Program Needs

5 Capabilities Every Customer Experience Management Program Needs

To ensure your experience management (XM) platform has the capabilities necessary for driving improvements, make sure it features these 5 functionalities.

Jan 13, 2022 9 min read
Creating Employee Experiences That Are Meaningful With Career Pathing

Creating Employee Experiences That Are Meaningful With Career Pathing

Creating employee experiences is a key part of SMG’s culture of offering a fulfilling workplace, clear career paths, and high retention.

Jan 11, 2022 4 min read

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