Using customer experience (CX) management to guide digital investment

Data from 15,000+ customers shows how tech is changing the restaurant experience—and how to find your way

Implementing customer-facing technology requires careful consideration and investment so you don’t spend valuable resources on the wrong thing. This research gives key guidance on how to use CX data + insights to inform tech decisions that improve your bottom line.

Read this executive brief to learn:

• The type of digital innovations consumers are preferring
• Best practices for using CX to guide tech enhancements
• How CX data + insights can inform customer-focused, results-driven investments